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This shampoo can be used on all hair types, but it's made with colored hair in mind. Reviewers love its softening effect and its ability to thoroughly cleanse their hair and scalp without stripping color. This shampoo is formulated with forest green pigments, a color that enriches cool dark brown and black shades by canceling out any redness.
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If you’d like to cool down your brunette tresses, this is the best color-depositing shampoo for the job. The blue tint in it is ideal for canceling out orange tones and giving the hair a sophisticated neutral undertone. It will also work if you bleached your hair hoping for blonde and ended up with orange. If you’re on a tight budget but want to play with color, N Rage offers a wonderful shampoo that’s very budget-friendly!
Oribe Gold Lust Dry Heat Protection Spray
Keep in mind that it's best to ask your dermatologist for personalized recommendations based on your symptoms and their severity. They may need to prescribe a stronger medicated shampoo if over-the-counter shampoos don't relieve your dandruff. This shampoo is cruelty-free, gluten-free, paraben-free, phthalate-free, SLS- and SLES-free. It features key ingredients of kale protein, carrot protein, and panthenol to strengthen strands and enhance texture.
The 12 Best Shampoos for Colored Hair in 2024
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Color-safe formulas help ensure your hair stays vibrant if you use purple shampoo as a toning agent between salon appointments and not as a way to brighten your natural blonde or silver hair. Whether you've lost count of how many times you've dyed your hair or colored it for the first time, using the best shampoos for color-treated hair can make color maintenance easy. There's nothing worse than getting that perfect shade at the salon — or at home, if you're adventurous — only to find that your dream hue starts to fade and look dull only a few washes later.
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Plus, it's made with amino acids which improve hair health over time, per the brand. There was 'Old Money Blonde,' and now brunettes are joining the trend train. Hair growth shampoos can help if poor scalp health is to blame for hair thinning or shedding. However, according to Boakye, even the best shampoos for hair growth are less likely to yield results if there are underlying reasons for your hair loss — such as genetics, nutritional deficiencies, and hormone imbalances.
The subtle color-enhancing formulas can be used more often, especially if the shampoo is sulfate-free and non-drying or if your hair is naturally oily and needs that deep cleansing. A GH Beauty Lab go-to, this bargain-price sulfate-free L'Oréal Paris formula is made to both preserve color and soften strands. In a consumer study, the majority of women who used the shampoo and matching conditioner found that it helped hair color stay "pure" after four weeks of use, Lab data evaluation found. Just note that some online reviewers who have damaged hair found it drying. Reviewers say that this blue shampoo helps reduce brassiness on colored brown hair almost immediately. Plus, they write that the formula washes off of the tub easily, so you can enjoy all of the color vibrancy without any of the mess.
Joico Color Infuse Red Shampoo
Using a mask or deep conditioner too often can compromise the hair structure, making it become stretchy and increasing the risk of breakage. Deep conditioners and masks should not be used more often than every 5 shampoos, no matter what color the hair is tinted,” Buescher says. According to Rubenstein, avoid shampoos with sodium listed in the ingredients, including “sodium laurel sulfate, sodium laureate sulfate, sodium chloride, and petrochemicals,” she says.
That's because it replenishes the scalp's moisture, nutrients, and skin barrier all at once. However, this shampoo is created with all hair types in mind and works like a charm. For those with damaged hair prone to breakage, opt for a creamy and foamy shampoo like this one to gently cleanse and hydrate strands. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories.
The Best Color Depositing Shampoo For Vibrant Colors
Celeb Luxury offers color-depositing shampoos that are all about enhancing and even creating extreme shades. They’re heavily pigmented, so they can make a bit of a mess, but on the bright side, they can dye hair all on their own, assuming that your hair is pre-lightened. This shampoo is another big splurge, but we still thought it deserved a mention here. This purple shampoo comes in the most gorgeous bottle and gives the hair the loveliest clear blonde tone, with a manageable level of pigmentation.
In particular, search for products that are formulated with a humectant such as glycerin; this will ensure your hair stays moisturized as well as clean. Sulfate-free shampoos are ideal for color-treated hair as they tend to be less harsh on your locks, although certain sulfate formulas—such as the Sachajuan Color Protect Shampoo—can be safe and effective for cleansing oily hair. If your strands are feeling parched, however, you’ll want to check out our top pick for dry hair, Pureology Strength Cure Shampoo. A favorite of Jennifer Garner (who is a brand partner), this formula has a long list of overachieving ingredients that go being making it color-safe. Hydrolyzed quinoa enhances shine, grapefruit extract revitalizes the scalp and baobob seed oil acts as an emollient to smooth the hair cuticle.
"These have refining lipids that help to protect the cortex of the hair, where the color goes, so your shade lasts longer — and hair is left shiny and soft," she explains. Those with dry scalps reported online that it felt less moisturizing, so oily hair types may benefit more. A great choice for red hair of all shades, Joico Color Infuse Red Shampoo costs less than $30, so it’s a pretty good value considering this comes from a salon-quality brand. Not only does this shampoo promote a more intense shade of red and boost shine, but it also helps protect your hair from damage caused by hot tools and dye. At the same time, the botanical-rich formula helps repair existing damage like breakage and split ends. Four Reasons Color Mask Shampoo doesn’t come in as many bright, bold shades as Celeb Luxury, but it’s still a great option for depositing color and toning your hair at the same time.
"I suggest using it two to three times per week, but not every day," says Morgan. If you like the results but prefer a "stronger or milder effect," Tardo says to allow the shampoo to stay in your hair for more or less time. We may earn commission from links on this page, but we only recommend products we love.

The bright pigments are intense and will show very vibrant on lighter hair, however, the natural colors are made with less pigment to maintain and refresh colored hair. It's "also gentle with cleansing and retains your hair's natural moisture, ensuring you don’t strip away your artificial color," says Dueñas. While online reviewers enjoyed the formula, one added that it dried out their hair slightly.
Your personal colorist will work with you to get your color just right or it's on us. Our patented color-dispensing machine can produce infinite pigment variations, allowing you to make adjustments down to 1/4 of a shade. Made with persimmon tannin, this shampoo works to strengthen the hair follicle while keeping volume and fullness.
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